Question 3: Match the Columns (10) Match the correct term in Column A with the correct description in Column B. Example 12. C Term Description 1. Code 2. Feedback a. Is the audience's response to the message b. This approach is based on power c. A set of symbols which, when combined and used according to the rules agreed upon by the users, conveys 3. Mass communication meaning 4. Confrontation 5. Register 6. Introduction 7. Note cards 8. Perception 9. Language barrier 10. Negotiation d. This is when you attract your audience's attention. e. Refers to the transmission of a message to a mass audience. f. Is the process of selecting and organising information gained through the senses in such a way that the information makes sense. g. Refers to how formal or informal a message sounds. h. Jargon i. The process of focusing on a problem between two parties in order to find a workable and sustainable solution. j. Cards that fit easily into the palm of your hand