A small, rural community downstream from a chemical plant is concerned with the practices of the company that owns the plant due to potential health and environmental impacts that might take place if an accident occurs at the facility. While the community may carry very little salience with regard to the plant, the fact that the community could influence the firm's decisions through public awareness campaigns, petitions, or legal actions to push for changes in the firm's production is otherwise known as:

a. stakeholder synthesis
b. moral suasion
c. stakeholder alignment
d. stakeholder pressure