The brand name Shellie's Natural effectively conveys a commitment to natural, organic, and environmentally friendly products and services. The inclusion of "Shellie" adds a personal touch, fostering a sense of familiarity and connection with potential customers, making the brand more memorable and identifiable.

Create an operations, technology, and management plan for a company, including considerations for ethics and social responsibility plan.
• Create an operations plan for your selected company expanding on each of these topics, including any applicable costs:
o Facilities.
 Describe the facility, including its location. (Downtown Atlanta Ga)
 Specify whether it is rented or owned; include any associated costs.
 Estimate the cost of utilities, such as water/sewer, gas, electricity, and trash removal.
o Production Process/Description of business operations.
 Describe the production process (how you will produce the product) or describe how your business will operate if this is a retail or service company.
 Identify the equipment, furniture, vehicles, etc., you will use and the associated costs.
 Explain your approach to quality control.
 Explain your approach to inventory, as applicable.
o Personnel Needs
 Specify the number of employees you plan to have, including managers.
 Identify their roles, wages, and salary.

Create a technology plan for your selected company expanding on each of these topics, including any applicable costs:
• Software Needs.
o Examples of software you might need include graphics, customer relationship management, accounting, inventory, and office suite.
• Hardware Needs.
o Examples of hardware you might need include computers, monitors, servers, routers, and tablets.
• Telecommunication Needs.
o Examples of telecommunication equipment you might need include phones, Internet, fax, and mobile phones


Create a technology plan for your selected company, include costs.

Create a management and organization plan for your selected company that includes costs and a management hierarchy.

Create a social responsibility plan for your selected company.