Background: Maya, a tech entrepreneur, is preparing to pitch her startup idea to two different sets of investors. The first group is known for supporting eco - friendly initiatives, while the second group focuses on cutting - edge technology.

Maya's Approach: For the first group, Maya highlights the environmental impact and sustainable practices of her tech. With the second group, she delves into the innovative aspects and technological breakthroughs her startup offers.

What does Maya's approach demonstrate about effective communication?
A . The importance of sticking to a single script regardless of the audience.
B . The necessity of adapting the message to the audience's interests.
C . The need to focus solely on financial data during pitches.
D . The irrelevance of the audience's background in communication.