Skateboard Revenue: A skateboard shop sells about 50 skateboards per week for the price advertised. For each $1 decrease in price, about 1 more skateboard per week is sold. The shop's revenue can be modeled by y=(70-x) (50+x). Use vertex form to find how the shop can maximize weekly revenue.

[I can get this into vertex form, but I'm not understanding how to read the vertex form of the equation to answer the question]