Think of investments. If you were to invest $100 into a company and receive $200 dollars, then you would have made $100 in profit, which is 100% of your initial amount. So, if you were to invest $100 and receive $250 dollars in profit, then you would have made an extra $150, which is even more than your initial amount of $100. In this case, you would have made a 150% increase on your money.