In the 1950s, the economy sped up due to various factors such as technological advancements, increased consumer demand, and post-war economic growth. Industries like manufacturing, construction, and consumer goods experienced significant expansion, leading to job creation and higher levels of production.
McDonald's changed the world of "fast food" by introducing a standardized and efficient system of food preparation and service. They revolutionized the concept of quick-service restaurants by implementing assembly-line techniques that allowed them to serve food rapidly and consistently.
Additionally, McDonald's popularized the franchising model in the fast-food industry, enabling rapid expansion across the country and eventually worldwide. This strategy not only increased the company's reach but also influenced the business models of other fast-food chains, contributing to the globalization of fast food.
Moreover, McDonald's focus on branding, marketing, and creating a recognizable image played a crucial role in shaping consumer behavior and preferences in the fast-food sector. Their iconic logo, uniform menu offerings, and family-friendly atmosphere helped establish them as a household name and set standards for the industry as a whole.
