Consumers should not trust marketing claims because:
1. **They may not correlate with nutrition facts:** Marketing claims can sometimes be exaggerated or misleading, leading consumers to believe a product is healthier or more beneficial than it actually is. This discrepancy between the marketing claims and the actual nutritional content can result in consumers making decisions based on inaccurate information.
2. **They are not federally regulated by the USDA:** Unlike nutrition labels, which are regulated by the U.S. Department of Agriculture (USDA), marketing claims are not subject to the same level of oversight. This lack of regulation means that companies may make bold or unsupported claims about their products without facing consequences for misleading consumers.
By being aware of these reasons, consumers can make more informed decisions when evaluating marketing claims and ultimately make choices that align with their health and nutritional goals.