Answer :
Hello! I can help you define the business communication terminologies and phrases listed for Group B:
a. Upward flow of communication:
- This term refers to the communication that flows from lower-level employees to higher-level management within an organization.
- Example: An employee providing feedback or suggestions to their manager about improving a work process demonstrates upward flow of communication.
b. Press release:
- A press release is a written communication directed at the media to announce news or events related to a company, organization, or individual.
- Example: A company issuing a press release to inform the public about a new product launch or a significant achievement.
c. Rapport:
- Rapport is the harmonious relationship or connection established through effective communication and mutual understanding between individuals or groups.
- Example: Building rapport with clients by actively listening to their needs and providing personalized solutions.
d. Active listening:
- Active listening is a communication technique where the listener fully concentrates, understands, responds, and remembers what is being said.
- Example: A manager practicing active listening during a team meeting by maintaining eye contact, asking clarifying questions, and paraphrasing to show understanding.
e. Appraisal interview:
- An appraisal interview is a formal meeting between an employee and a supervisor to discuss the employee's performance, goals, feedback, and development.
- Example: Conducting an annual performance appraisal interview to evaluate an employee's achievements, set new goals, and provide constructive feedback.
I hope these explanations help you understand the business communication terminologies better! If you have any more questions or need further clarification, feel free to ask.
Answer:
Upward communication is the process by which lower-level company employees can directly communicate with upper management to provide feedback, complaints or suggestions regarding the day-to-day operations of the company.
