Answer :

The Levels of Processing Theory of memory suggests that the way information is processed when it is first encountered affects how well it is remembered. Here's how it works: 1. **Shallow Processing**: In shallow processing, information is processed superficially based on its physical characteristics (e.g., appearance, sound). This level of processing leads to poor memory retention as the focus is on surface features rather than the meaning of the information. 2. **Intermediate Processing**: Intermediate processing involves some analysis of the information's meaning and relevance. This level of processing leads to better memory retention compared to shallow processing but is still not as effective as deep processing. 3. **Deep Processing**: Deep processing involves encoding information semantically by relating it to existing knowledge, understanding its significance, or linking it to personal experiences. This level of processing leads to the best memory retention as it involves creating meaningful connections and associations with the information. For example, when trying to remember the word "apple": - Shallow processing would involve focusing on its physical attributes like color or shape. - Intermediate processing would involve considering its taste or texture. - Deep processing would involve relating the word "apple" to personal experiences like memories of picking apples with family, making a pie, or learning about the health benefits of apples. In summary, the Levels of Processing Theory highlights that the depth at which information is processed impacts how well it is remembered, with deep processing leading to stronger memory retention due to the creation of meaningful associations.