Brittany wants to increase the profits of her e-business. What two ways can be used to accomplish her goal of increasing
profits?
Hiring more employees and decreasing costs
Expanding her website and increasing her inventory
Increasing employee turnover and decreasing bad expenses
Cutting back on expenses and increasing sales
Increasing the number of employees and increasing sales



Answer :

To increase the profits of her e-business, Brittany can consider the following two effective ways:

1. Expanding her website and increasing her inventory:
- Expanding her website: By enhancing the functionality and user experience of her e-commerce platform, Brittany can attract more customers and encourage them to make purchases. This can include optimizing the website for mobile devices, improving product descriptions and images, and simplifying the checkout process.
- Increasing her inventory: By offering a wider range of products or services, Brittany can cater to a larger customer base and potentially boost sales. Conducting market research to identify popular products or trending items can help her make informed decisions about expanding her inventory.

2. Cutting back on expenses and increasing sales:
- Cutting back on expenses: Brittany can analyze her business expenses and identify areas where she can reduce costs without compromising the quality of her products or services. This may involve renegotiating contracts with suppliers, finding more cost-effective shipping solutions, or optimizing her marketing strategies to improve ROI.
- Increasing sales: Implementing targeted marketing campaigns, offering promotions or discounts to attract customers, and improving customer service can help Brittany increase her sales revenue. Building customer loyalty through rewards programs or personalized recommendations can also contribute to boosting sales.

By focusing on expanding her website, increasing her inventory, cutting back on expenses, and increasing sales, Brittany can work towards achieving her goal of increasing profits in her e-business.