Plain-folks ads feature regular people to create relatable images, while cues in peripheral persuasion include celebrity endorsements and attractive models. TV ads often use attractive individuals to promote products.
Plain-folks advertisements rely on presentations by regular people to create a relatable image, often used in political campaigns and advertising to appeal to the common person. This tactic aims to connect with the audience by portraying figures of authority or influence as down-to-earth individuals.
Examples of cues used in peripheral route persuasion, like celebrity endorsement, positive emotions, and attractive models, are commonly employed in advertising to influence decisions through indirect means rather than presenting factual information.
TV ads frequently use attractive people to promote products, leveraging the appeal of physical attractiveness to capture viewers' attention and align the product with desirable qualities.
https://brainly.com/question/41144033