Answered

Multiple Choice
How does public relations differ from advertising?
O The end goal of public relations is to capture market share while in advertising it is to boost profits.
In terms of media, advertising costs money while public relations is free.
O The end goal of advertising is to capture market share while in public relations it is to boost profits.
O In terms of media, public relations costs money while advertising is free.



Answer :

GinnyAnswer

Final answer:

Public relations emphasizes relationship-building and favorable press coverage using free media, unlike advertising focused on selling through paid space.


Explanation:

Public relations focuses on cultivating relationships for managing image, different from advertising seeking to sell through media. PR aims for favorable press coverage using the free press, as it's viewed as more trustworthy than ads. Advertising is paid media space for direct selling, while PR aims at establishing good relations.


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