Final answer:
Brand names impact consumer perceptions and values, influencing clothing choices and social interactions.
Explanation:
Brand names play a significant role in consumer choices, influencing perceptions and values associated with products. For example, the slogan 'casual luxury' by Abercrombie & Fitch created a specific image.
Factors like expensiveness, novelty, and ineptitude are often emphasized in the fashion industry to portray certain messages through clothing choices.
Youth's desire to fit in and feel happier through wearing popular brands is a common phenomenon, reflecting social and psychological influences.
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