The occipital lobe in the brain, specifically the primary visual cortex, plays a crucial role in processing visual information, such as color, motion, and object orientation.
The occipital lobe is located at the very back of the brain and contains the primary visual cortex (V1), which is responsible for interpreting incoming visual information. The occipital cortex is organized retinotopically, meaning there is a close relationship between the position of an object in a person's visual field and its representation on the cortex. Visual stimuli, motion, color, and object orientation are all processed by neurons in the occipital lobe.
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