Marcus Garvey and UNIA promoted Black heritage celebration, pride, and self-reliance.
Marcus Garvey and the Universal Negro Improvement Association (UNIA) encouraged Black people to celebrate their heritage and each other, promoting the idea that 'Black is Beautiful' and advocating for Black pride. Garvey's movement focused on self-reliance, Black economic independence, and the promotion of racial pride, rejecting integration as the ultimate goal for Black Americans.
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