Answer :
Final answer:
Cable prices may not fall due to bundling, market power, and infrastructure costs. Consumer surplus happens when the price paid is below what a consumer values a good.
Explanation:
The reason cable prices aren't falling despite the rise of streaming services like Netflix could be due to various factors:
- Complexity of bundling: Cable companies often bundle various services together, making it harder to directly compare prices to standalone streaming services.
- Market power: Cable companies may have market power in certain areas, allowing them to maintain higher prices.
- Investments and infrastructure costs: Cable companies have invested heavily in infrastructure which may keep prices stable.
Consumers receiving a large consumer surplus occurs when the price they pay for a good is lower than the highest price they are willing to pay. For example, buying a discounted airline ticket can lead to a consumer surplus when the price is lower than what the consumer values the flight at.
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