Interest groups primarily utilize lobbying to advance their interests, along with financial contributions to supportive candidates and indirect lobbying tactics.
Lobbying is the most common technique used by interest groups to promote their interests. This involves contacting public officials to persuade them to support the group's interests through various means such as educating them on specific policies or issues.
Interest groups also use financial contributions to support candidates favorable to their views. Additionally, they engage in indirect lobbying tactics like issuing press releases and influencing public opinion through advertisements and social media.
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