Match the definitions to the appropriate media role.

1. Media as agenda setter: Media decides which issues or stories are important for public viewing and suggests which should be top public priority.

2. Media as gatekeeper: Media decides which issues and stories are important enough to receive public attention and which are not.

3. Media as watchdog: Media keeps watch on organizations such as the government and major companies to monitor their policies and behavior.



Answer :

Final answer:

Agenda setting in the media is the process of influencing public opinion by highlighting specific issues. The media, as an agenda setter, determines what topics are important for public attention.


Explanation:

Agenda setting is the media's ability to choose which issues or topics gain attention and importance. It influences public opinion by deciding what to highlight and what to ignore, shaping the public's perception of important issues.

Media as agenda setter:

  1. Decides which issues deserve public attention.
  2. Plays a crucial role in influencing what the public considers important.
  3. Influences public opinion by selecting which subjects and issues should be given prominence.

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