Which of the following is NOT one of the Ps of a marketing mix?

A. Place
B. Price
C. Policy
D. Promotion



Answer :

Final answer:

The marketing mix includes product, price, place, and promotion, with policy not being part of the traditional Ps.


Explanation:

Policy is NOT one of the Ps of a marketing mix. The marketing mix consists of product, price, place (distribution), and promotion. Policy is not traditionally included as one of the core elements in the marketing mix concept.


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