Answered

What is true about the advantages of a digital/mobile search?

A. Decrease response rates
B. Increase cost
C. Can personalize
D. Mass targeting



Answer :

GinnyAnswer

Final answer:

Digital/mobile search offers personalization, mass targeting, and cost-effectiveness.


Explanation:

Advantages of digital/mobile search:

  • Can personalize: Digital/mobile searches allow for personalized content delivery based on user preferences and behavior.
  • Mass targeting: Marketers can reach specific consumer groups effectively through targeted ads on digital platforms.
  • Cost-effective: Establishing digital presence often incurs minimal additional costs compared to traditional face-to-face events.

Learn more about Digital/mobile search advantages here:

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