Final answer:
Framing in media coverage shapes viewer perspectives through narrative creation, with episodic and thematic framing influencing how issues are perceived. Priming occurs when media exposure predisposes individuals to specific viewpoints.
Explanation:
Framing and Priming in Media Coverage
Framing in media coverage refers to the creation of a narrative or context that influences the viewer's perspective on a subject or issue. Episodic framing focuses on isolated details, while thematic framing looks at the broader issue over time. Priming, on the other hand, relates to how media exposure predisposes individuals to certain viewpoints.
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