In advertising, companies can claim superiority but must ensure the claims are truthful and backed by evidence.
False. In the realm of advertising, companies often use strategies to promote their products over competitors. However, if Wendy's claims their hamburgers are a better bargain than McDonald's without evidence to back it up, McDonald's would not likely have grounds to sue unless Wendy's is making false claims about the quality or ingredients of their product.
Advertisements can contain some level of exaggeration, but if a claim is presented as a fact, it must be true to comply with advertising regulations. Companies can promote their products as superior but need to ensure the claims are based on truthful information.
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