Newspaper classified ads can attract unqualified applicants. Employers should use diverse recruitment strategies. Online platforms are becoming more popular for job ads due to changes in advertising trends.
Using newspaper classified ads to advertise job openings can result in a large number of unqualified applicants. This is because newspaper ads may reach a wide audience, including individuals who may not have the necessary qualifications for the job.
Employers should be aware of this drawback and consider supplementing newspaper ads with other targeted recruitment strategies to attract diverse and qualified candidates.
Utilizing online platforms like Craigslist and job-search sites has become more common due to the decline in newspaper readership and the shift of advertising revenue away from print media.
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