23. If you have a potential market base of 1,200 and your client acquisition rate is 8%, how many clients will you have?

A. 8
B. 80
C. 96
D. 120



Answer :

To find the number of clients you'll have with a potential market base of 1,200 and a client acquisition rate of 8 percent, follow these steps:

1. Identify the potential market base: The potential market base is given as 1,200.

2. Determine the acquisition rate: The acquisition rate is 8 percent. To work with percentages in calculations, it's necessary to convert the percentage to a decimal. To convert 8 percent to a decimal, divide by 100:
[tex]\[ 8 \% = \frac{8}{100} = 0.08 \][/tex]

3. Calculate the number of clients: Multiply the potential market base by the acquisition rate:
[tex]\[ \text{Number of clients} = \text{potential market base} \times \text{acquisition rate} \][/tex]
Substituting the given values:
[tex]\[ \text{Number of clients} = 1,200 \times 0.08 \][/tex]

4. Perform the multiplication:
[tex]\[ 1,200 \times 0.08 = 96 \][/tex]

Therefore, the number of clients you will have is 96.

So, the correct answer is:
c. 96