Direct mail has been used in recent years by interest groups to:

A. elect opinion leaders.
B. form political parties.
C. discredit the government.
D. solicit financial contributions.



Answer :

Final answer:

Direct mail appeals targeted at specific characteristics are used to mobilize people for financial contributions.


Explanation:

Direct mail appeals by single-issue groups are targeted methods of mobilizing people for financial contributions. These groups use marketing strategies to microtarget supporters based on specific characteristics. Direct mail is utilized to reach potential activists through personalized mailers and communicate positions effectively.


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