Final answer:
Social media is an interactive platform that empowers users to create and share content, fostering engagement and enabling two-way conversations.
Explanation:
Social media is a platform that allows users to interact and share content, making it interactive and engaging. Unlike traditional media, social media gives users the power to create and distribute information, shifting the control from gatekeepers to the public. Users can generate various forms of content like posts, photos, videos, and comments, driving engagement and enabling a two-way conversation between individuals and businesses.
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