Which of the following individuals claimed he used subliminal advertising during film screenings to subconsciously influence audiences to visit the concession stand at his theater (he later admitted this was a hoax)?

A. James Vicary
B. Ivy Lee
C. William Claxton
D. Johannes Gutenberg



Answer :

Final answer:

James Vicary claimed to use subliminal advertising during film screenings to influence audiences to visit the concession stand at his theater, later admitting it was a hoax.


Explanation:

James Vicary was the individual who claimed to have used subliminal advertising during film screenings to influence audiences to visit the concession stand at his theater. However, he later admitted that this was a hoax.


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