Select the correct answer.

An online shopping website sold many email addresses in its database to another firm for a large sum of money. The new firm now has access to data of several customers and can use it to increase its sales. What does the selling of user data highlight?

A. violating user privacy
B. cleansing data
C. classifying customers
D. applying direct marketing
E. using multiple data sources



Answer :

Final answer:

The selling of user data raises data privacy concerns and highlights the use of targeted advertising.


Explanation:

Data privacy concerns arise when online platforms sell user data to third parties without explicit consent from users. This practice can lead to targeted advertising campaigns that utilize personal information for marketing purposes. The ongoing debate revolves around finding a balance between user privacy and the commercial use of data.


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