Which of the following marketing messages are consumers most likely to trust?

A. A TV commercial
B. An article about the company in a city newspaper
C. An Internet advertisement
D. A phone conversation with an employee of the company

Please select the best answer from the choices provided:

A
B
C
D



Answer :

Final answer:

Consumers are most likely to trust word of mouth advertising, specifically personal recommendations.


Explanation:

Consumers are most likely to trust word of mouth advertising, specifically personal recommendations, according to the survey results. This type of marketing message was favored by a vast majority of respondents, indicating a high level of credibility and trustworthiness.


Learn more about consumer trust in advertising here:

https://brainly.com/question/20768663