To make branding elements consistent in their use, a company should:

A. create only one logo that can be used for all purposes.
B. educate employees on the purpose and use of logo variations.
C. permit only the marketing department to use or apply logos.
D. select only one color to be used in all marketing materials.



Answer :

Final answer:

Consistency in branding elements, such as logos, colors, and fonts, is essential for a strong brand identity in a company.


Explanation:

Consistency in branding elements is crucial for a company's visual identity. By ensuring unity in logos, colors, fonts, and design templates, a company can establish a strong and recognizable brand presence. It is essential to provide education to employees on the purpose and proper use of different logo variations to maintain brand coherence.


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