Which of the following describes a functional strategy?

A. The programming department of a technology company decided to hire people with social media and web development skills for its new project.

B. The senior management of a technology company focused its efforts on increasing revenue by expanding its product offerings.

C. The upper management of a technology company determined the company needed to focus on building a social media presence.

D. The CEO of a technology company decided the company should develop a new app to keep up with its competitors.

Functional strategy refers to the strategies belonging to different departments in a business unit, such as purchasing, production, and marketing strategies.

Unlike group or business strategies, which focus on coordination between subsidiaries or individual units, functional strategies are specific to different departments within an organization.

For example, a company deciding to hire individuals with social media and web development skills for a new project is an illustration of a functional strategy focusing on the skills and functions of a particular department.

Learn more about functional strategy within business organizations here:

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