10. As a sales associate, what is the MOST important reason to understand the competition and be aware of their promotions?

A. To position yourself for a promotion
B. To be prepared to answer customers' questions
C. To focus on why your company is better
D. To keep prices below the competition



Answer :

Final answer:

Understanding the competition and their promotions helps sales associates answer customer questions, differentiate their company from competitors, and highlight the uniqueness of their products.


Explanation:

Understanding the competition and being aware of their promotions is crucial for a sales associate to be prepared to answer customers' questions, position their company favorably against competitors, and convince buyers of the uniqueness of their product or service. By knowing the competition, a sales associate can tailor their sales strategies effectively to stay competitive in the market.


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