Answered

43. A retailer encourages customers to use their mobile devices to "check in" when they walk into the store location. How can the retailer best use check-in data to gather information about the customers?

A. Use check-in data to target customers' network of friends in order to attract new business.
B. Use check-in promotions to alert customers about special deals based on their past purchases.
C. Use check-in data to forecast staffing levels based on customers' peak shopping hours.
D. Use social media to send and promote coupons to customers as they approach the sales department.



Answer :

GinnyAnswer

Final answer:

Retailers can use check-in data to personalize promotions for customers, leading to enhanced engagement and increased sales.


Explanation:

Check-in data can be effectively used by the retailer to gather information about customers and tailor their strategies accordingly. One of the best ways for the retailer to utilize check-in data is by using check-in promotions to alert customers about special deals based on their past purchases. This personalized approach enhances customer engagement and increases the likelihood of future purchases.


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