Final answer:
Qualitative data is descriptive, while quantitative data is numerical, both crucial for gaining insights in research.
Explanation:
Qualitative data is obtained through methods such as in-depth interviews, focus groups, open-ended survey questions, and asking questions that provide descriptive information and insights.
Quantitative data, on the other hand, involves measurable numerical data obtained through yes/no questions, multiple choice, Likert scales, and ranking for analysis.
Researchers may use a combination of both types of data to gain a comprehensive understanding of cultural experiences and societal phenomena.
Learn more about Qualitative and Quantitative Data in Research here:
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