A unique selling proposition strategy differs from a preemptive or generic approach in that the unique
selling proposition is
Select one:
Oa
preemptive.
Ob
testable.
O
C
emotional
Cd. comparative.
O



Answer :

Final answer:

A Unique Selling Proposition (USP) strategy emphasizes the distinctiveness of a product or service to attract customers.


Explanation:

Unique Selling Proposition (USP) strategy stands out from preemptive or generic approaches as it focuses on highlighting what makes a product or service distinct and appealing to customers. It involves identifying a specific benefit or feature that sets the product apart from competitors. An example of a USP can be seen in commercials comparing product features like absorbency and strength, demonstrating the uniqueness of the advertised brand.


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